Akron-area startup aims to fill Walmart stores with household cleaner aimed at millennials – Akron Beacon Journal
Tom Wolski wants to see Sofia in Walmart.
More specifically, he wants the soy-based household cleaner he developed, Sofia’s Soy Cleaner, on the shelves of the nation’s largest brick-and-mortar retailer.
Wolski, a 60-year-old Fairlawn resident, appears to be well on his way to fulfilling that dream, with selling to the 80-million-strong millennial generation as his primary goal. He is newly returned from Wal-Mart Stores Inc.’s once-a-year, invitation-only Open Call program, where hundreds of entrepreneurs pitch to place their made-in-the-U.S.A. products into Walmart stores across the nation.